14 Powerful Agile CRM Alternatives With Better Features

The right Customer Relationship Management (CRM) software can streamline sales and customer engagement tasks with ease and accuracy — thus fostering better customer retention while also bringing in additional revenue.

Agile CRM helps users automate their marketing, sales, and customer support from a single platform. Its affordable pricing makes it an enticing option for small businesses and startups.

But we want only the best for you 🙂

That’s why we’ve shared the pros and cons of Agile CRM, as well as 14 of the best Agile CRM alternatives:

EngageBay
HubSpot
Insightly
Pipedrive
Zoho
Bitrix24
Freshsales
Copper
Salesforce
Apptivo
Nutshell
Nimble
ActiveCampaign
Keap

Happy reading!

Table of Contents

Why Do People Look for Agile CRM Alternatives?

Agile CRM is a good option for small businesses with basic marketing and automation needs. It’s quite affordable and is easy to use.

That said, Agile CRM is not perfect. Although Agile CRM is competitively priced, its drawbacks often overshadow its value.

Many users switch from Agile CRM to other alternatives, including EngageBay, HubSpot, and ActiveCampaign.

Why? Let’s have a look.

Poor customer support

According to one user, Agile CRM has ‘simply appalling customer service.’ This is his review on TrustRadius:

I have been using the paid Agile CRM version for about 5 years, in two companies. Over that time I have witnessed a deterioration in customer service and a big increase in breakdowns in the system. Right now, I’m three weeks into a breakdown and [I believe] the problem lies within Agile, which has severely restricted the number of emails I can send out daily. Avoid this company!

Basic features

Agile CRM, though touted as an all-in-one solution, offers pretty basic features for the price tag. Here’s one frustrated user’s review:

It always has server delay issues and does not send emails to contacts. Instead, Agile shows emails as sent in Activities. Worst server, it is hard to make reports as reports did not get updated after the email was sent. The campaign feature is very basic and hard to comprehend, and also the wait nodes in campaigns are very poorly managed.

Frequent downtimes and poor email deliverability

Many users faced deliverability issues with Agile:

Basic functionality, which is paramount in any CRM, is useless. 30% of the email you send do not reach the recipient. I have contacted Agile 6 times about the same issue from support to top-level management and got zero response other than an acknowledgment that this is serious and that they would get back to me. The problem has been going on for months.

Another Agile CRM user notes:

There was something consistently wrong every time I tried to use it over the course of 2 years. Also, technical support is horrible. Don’t return calls, and you can’t talk to anybody who is technical.

Top 14 Ideal Agile CRM Alternatives

Going the Agile way is not ideal for small businesses, especially in light of the recent issues faced by users. Fortunately, there are plenty of excellent options that offer amazing ROI.

Agile CRM alternative	Best for	G2 rating	Pricing
EngageBay	Small to midsize businesses	4.3/5	Free, Paid plans start from $8.99 per user/month
HubSpot	Businesses of all sizes	4.3/5	Free, Paid plans start from $50 per month
Insightly	Small to midsize businesses	3.9/5	Free, Paid plans start from $29 per user/month
Pipedrive	Sales teams in small and midsize companies	4.3/5	Plans start from $12.50 per user/month
Zoho CRM	Businesses of all sizes	3.9/5	Free, Paid plans start from $14 per user/month
Bitrix24	Businesses of all sizes	4.0/5	Free, Paid plans start from $19 per month
Freshsales	Businesses of all sizes, particularly those with a large sales team	4.4/5	Plans start from $15 per user/month
Copper	Small to midsize businesses	4.3/5	Plans start from $25 per user/month
Salesforce	Businesses of all sizes	4.2/5	Plans start from $25 per user/month
Apptivo	Small to midsize businesses	4.4/5	Free, Paid plans start from $8 per user/month
Nutshell	Small businesses with inside sales teams that have relatively long sales cycles	4.1/5	Plans start from $19 per user/month
Nimble	Businesses of all sizes	4.5/5	Plans start from $19 per user/month
ActiveCampaign	Businesses of all sizes	4.5/5	Plans start from $19 per user/month
Keap	Businesses of all sizes	4.2/5	Plans start from $19 per user/month

1. EngageBay

Small businesses need a comprehensive set of features, from email marketing to sales pipeline management and support — all in one affordable package.

This is where EngageBay comes in: it offers a 360-degree view of your customer across marketing, sales, and customer support without burning through your wallet.

Features

These key EngageBay features help small businesses improve customer relationships, and make the CRM software one of the best Agile CRM alternatives:

Omnichannel marketing: EngageBay lets you reach a wider audience through multiple channels — phone, email, SMS, social media, and the web.
Social Suite: You can now manage all your social media accounts, including Instagram, Facebook, Twitter, and LinkedIn, from a single window. The social listening feature lets you figure out what your audience is talking about (on social media).
Email marketing: Send out newsletters, launch drip campaigns, and easily send welcome emails. The drag-and-drop builder lets you seamlessly design visually stunning email forms without needing code.
Activity timeline: What’s a CRM if it cannot keep track of your customer’s interactions? With an activity timeline, you get a complete history of all your interactions with each customer to help you better understand your customers.
Sales tools: EngageBay’s suite of sales tools help you push leads down the funnel, schedule appointments, manage tasks, create proposals, and more.
Helpdesk and live chat: You can deliver exceptional customer support using helpdesk, live chat, ticket prioritization and routing, and service automation.

Pricing

EngageBay offers four plans: Free, Basic, Growth, and Pro.

Free: The free plan is free forever and offers 500 contacts, 1,000 emails, email marketing, autoresponders, email broadcasts, sequences, and more.
Basic: The Basic plan starts at $14.99/month for 1,000 contacts, 3,000 emails, SMS marketing, social suite, tag manager, ticket macros, project management, and canned responses.
Growth: The Growth plan costs $64.99/month for 10,000 contacts, 25,000 emails, marketing automation, A/B testing, custom domains, and timezone-based email delivery.
Pro: With a price tag of only $119.99/month, this plan offers pro-level tools for advanced businesses, including web analytics, role management, conversational inboxes, account-based marketing, call scripts, and team hierarchy. You also get unlimited contacts and 50,000 emails.

EngageBay also offers an 8% discount on annual plans and a 15% discount on biennial plans.

Why EngageBay is an excellent alternative to Agile CRM

Unified platform: EngageBay provides a holistic set of tools encompassing marketing, sales, and customer support CRM functionalities. By consolidating these services, businesses can streamline their operations, positioning EngageBay as a viable and economical substitute to Agile CRM.
User-centric: With its intuitive interface, EngageBay ensures that users can swiftly familiarize themselves with its features. This is especially advantageous for companies that need to transition to a new CRM system without delays.
Affordable pricing: Unlike many other CRM tools in the market, EngageBay offers many of its features free of cost. This makes it a great choice for businesses looking for a budget-friendly CRM solution.
Excellent customer support: EngageBay is known for its proactive and friendly support, even for free users. This ensures that businesses can resolve any issues quickly and efficiently.

User reviews

One of the reviewers on G2 mentioned how EngageBay “Streamlined exactly what they needed and got rid of useless functionality.” The user recommended EngageBay for its ability to simplify and streamline sales campaigns, making it an excellent Agile CRM alternative.

Cons

Limited integration: Some users have reported that EngageBay’s calendar widget and appointments functions need better integration allowances.
Additional costs for extra features: EngageBay charges extra for certain features, such as tracking website activity, which are not included in the All-in-one suite.

How does EngageBay compare with Agile CRM? (G2 ratings by category)

Category	Agile CRM	EngageBay
Overall Star Rating	4 Stars	4.5 Stars
Quality of Customer Support	5.9	9.1
Contact Management	7.4	9.1
Email Personalization	7.6	9.1
Email Deliverability	6.9	9.0
Email Marketing	7.0	9.4
Lead Management	6.8	9.4
Online Behaviour Tracking	7.4	8.6
Reporting	7.7	8.7
Dashboards	8.7	8.4

2. HubSpot

HubSpot is a market disrupter when it comes to marketing automation and CRM. That said, HubSpot’s paid plans are too expensive for small businesses (think thousands of $$$ a month!).

Fortunately, they offer a free plan with plenty of tools for businesses to get started.

Features

These free features can help you scale your company:

Marketing: You get free standalone forms and lead capture forms to help you collect customer details. In addition, Hubspot CRM lets you send optimized bulk emails through the drag-and-drop editor.
Landing pages: You can create responsive landing pages without writing a single line of code.
Shared inbox: HubSpot lets you set up a shared inbox for all incoming emails and live chat.
Customer Service: HubSpot offers a suite of customer support tools, including email scheduling, ticketing, live chat, canned snippets, and ticket pipelines.

Interested in HubSpot competitors? Understand the pros, cons, and pricing of each in this detailed guide.

Pricing

HubSpot offers a free plan, and three paid plans.

Free: As mentioned above, HubSpot’s free plan includes basic features for businesses just starting out, including forms, landing pages, shared inboxes, live chat, and ticketing.
Starter: This plan starts at $15/month for 1,000 marketing contacts, email marketing, ad management, email health insights, user management, and more.
Professional: This plan starts at $800/month for 2,000 marketing contacts, content strategy, ABM tools and automation, A/B testing, and website traffic analytics.
Enterprise: The Enterprise plan starts at $3,600/month for 10,000 marketing contacts, campaign reporting, calculated properties, advanced record optimization, up to 300 teams, and more.

Why HubSpot is a great alternative to Agile CRM

User-friendly interface: HubSpot is known for its intuitive and easy-to-use interface. This makes it accessible to users of all skill levels, ensuring quick adaptation and maximization of its capabilities.
Powerful CRM functionality: HubSpot offers robust CRM functionality, allowing users to easily manage and organize their contacts, track interactions, and gain valuable insights into their sales pipeline.
Automation capabilities: The automation features in HubSpot Sales Hub enable efficient lead nurturing, email sequences, and task automation, saving time and improving productivity.
Exceptional customer support: HubSpot is praised for its excellent customer support, ensuring a seamless user experience.

User reviews

A user on G2 highlighted the rarity of encountering bugs and the usefulness of the features in HubSpot. This makes it a reliable and efficient Agile CRM alternative, especially for businesses that require a comprehensive and robust CRM system.

Cons

Limited Customization: Some users have reported limitations in customization, particularly for unique sales pipeline stages or complex workflows. Advanced customization features may require technical expertise or higher-tier subscription plans.
Pricing: While HubSpot Sales Hub offers a range of powerful features, some users have found the pricing for additional features to be high, especially for small businesses.
Contact Management: Some users have reported issues with handling contacts working at multiple companies, which can impact internal workflows.

3. Insightly

Insightly is another highly affordable CRM designed for small businesses. From business process automation to contact lists, and lead scoring, Insightly has it all — making it an excellent Agile CRM alternative.

Features

The following features make Insightly CRM a good choice for SMBs and startups.

Dataset rules: Dataset rules help you model datasets and improve security through permission limits.
Email tracking: You can track open and click rates and real-time monitoring of your email campaigns. Insightly also notifies you when an email is opened.
Automation: You can schedule tasks and emails, execute external system business logic, and automate deal management using workflows.
Lead routing: The ‘lead timeline’ tool keeps track of all communications with a lead, including phone calls, tasks, emails, targeted marketing campaigns, and meetings. This information helps you follow up with your leads at the right time.

Pricing

Insightly offers three plans: Plus, Professional, and Enterprise.

Plus: This plan costs $29/month and offers companywide collaborations, project delivery, and the ability to use on multiple devices.
Professional: The Professional plan costs $49/month for Insightly Voice, lead management, and lead tracking.
Enterprise: For $99/month, you get a suite of pro features, including opportunity management, sales team assignments, business intelligence, and event and task activity sets.

Why Insightly is a good alternative to Agile CRM

Tailored dashboards: Insightly offers the flexibility for users to design dashboards that align with their specific needs, ensuring they monitor the most crucial metrics. This adaptability ensures users prioritize their essential tasks effectively.
Project management features: Insightly goes beyond traditional CRM functionalities by offering project management features. Users can track project progress, assign tasks, and set milestones, making it a versatile tool for managing not just customer relationships but also internal operations.
Enhanced relationship tracking: With Insightly, users receive a detailed overview of each contact, encompassing interactions, annotations, and related tasks. This fosters deeper and more informed connections with customers.

User reviews

Insightly is praised for its user-friendly interface and valuable analytics. As per a G2 review, it is an efficient CRM solution that provides insightful data to help businesses make informed decisions, making it a

Cons

Learning curve: Insightly can be a bit complex to learn initially, especially for those who are new to CRM systems.
Limited reporting features: While Insightly does offer reporting capabilities, all are somewhat limited compared to other CRM systems.
Cost: Insightly can be a bit expensive, especially for small businesses or startups with a tight budget.

4. Pipedrive

Pipedrive is a great sales CRM software for businesses and teams looking for a comprehensive tool to manage their sales processes. With over 300 integrations, Pipedrive is a perfect sales CRM alternative to Agile CRM.

Features

Take a look at the key features of Pipedrive.

Sales automation: Pipedrive’s AI sales assistant offers powerful tips, useful ideas, and more to help sales teams close deals smoothly. The sales automation workflow builder automates mundane tasks and streamlines sales processes.
Email marketing: Though a sales CRM, Pipedrive also offers email marketing to help you send out personalized email campaigns. With email analytics, you can track KPIs and other metrics.
Integrations: Pipedrive’s Marketplace integrations offer 300+ integrations across accounting, chatbots, email marketing, lead generation, proposals, contracts, and task management. Examples include Zapier, Teams, Slack, DocuSign, Messenger, and more.
Add-ons: Pipedrive’s add-ons improve the platform’s capabilities (paid separately). This includes LeadBooster, Campaigns, and Web Visitors.

Pricing

Pipedrive has five plans.

Essential: The Essential plan costs $24/month and offers 3,000 daily deals, AI sales assistant, and deal management.
Advanced: The Advanced plan costs $49/month and offers 10,000 daily deals, customizable email templates, and 2-way email sync.
Professional: The Professional plan costs $69/month and gives you 100,000 daily deals, contact timelines, team management, formula fields, and more.
Power: The Power plan starts at $79/month for 200,000 deals, higher limits, and advanced features.
Enterprise: The Enterprise plan is Pipedrive’s most advanced plan, with a starting price of $129/month. Here, you get unlimited deals, enterprise-level security and features, and more.

Why Pipedrive is a good alternative to Agile CRM

Sales-centric tools: Pipedrive is tailored for sales teams, boasting functionalities such as deal monitoring, streamlined pipeline oversight, and detailed sales analytics. It’s an optimal choice for enterprises aiming to refine their sales operations.
User accessibility: Pipedrive stands out for its straightforward and easily navigable interface, minimizing the learning curve and enabling users to harness its capabilities promptly.
On-the-go access: With Pipedrive’s efficient mobile application, users can seamlessly manage their CRM data remotely, a significant boon for sales professionals who frequently operate beyond office confines.

User reviews

A reviewer on G2 mentioned Pipedrive as “The CRM that Keeps Your Sales Pipeline in Check” highlighting the tool’s adaptability and effectiveness for sales management use case.

Cons

Advanced features missing: While Pipedrive offers a range of sales-focused features, it lacks some of the advanced features offered by other CRM systems, such as advanced analytics or AI-powered insights.
Email integration: There can be some issues with integrating Pipedrive with their email systems, which can cause some inconvenience.

5. Zoho

Zoho CRM is another affordable CRM solution for SMBs. It offers dozens of tools that all work together to give you a complete business solution. With Zoho, you get easy contact management, workflow automation, sales forecasting, an easy-to-use interface, and more.

Features

Here are the key features of Zoho:

Sales pipelines: Zoho’s sales pipeline tool offers deal and lead management, accounts, contacts, and a 360-degree dashboard to help track everything sales-related.
Teams: Zoho is a great tool for team management and collaboration as it offers admin control, restrictions, meeting schedulers, documentation library, and more.
Sales automation: Through rules, triggers, and logic, Zoho’s automation tool reduces time spent on repetitive jobs and mundane work, and lets employees work on high-level tasks.
Field management: Zoho’s mobile CRM makes it easy for field agents and sales reps to manage their customer relationships from anywhere in the world – as long as they have stable internet access.

Pricing

Zoho offers four plans.

Standard: The Standard plan costs $14/month and offers task management, pipelines, sales forecasting, email insights, templates, and more.
Professional: The Professional plan costs $23/month for macros, assignment rules, webhooks, custom reports and dashboards, and email relays.
Enterprise: The Enterprise plan costs $40/month for email parsers, custom functions, developer sandbox, segmentation, advanced dashboard components, and more.
Ultimate: The Ultimate plan costs $52/month for advanced BI intelligence, scalability, and Zoho Analytics.

Why Zoho is a good alternative to Agile CRM

Comprehensive feature set: Zoho CRM offers a wide range of features, including sales force automation, customer support and service, marketing automation, and inventory management. This makes it a comprehensive solution for managing various aspects of a business.
AI capabilities: Zoho CRM includes an AI assistant that can provide predictive sales analytics, lead scoring, and deal prediction, helping businesses make more informed decisions.
Unified Zoho ecosystem: Zoho CRM effortlessly syncs with other offerings from the Zoho family, including Zoho Books, Zoho Projects, and Zoho Campaigns. This integration fosters a cohesive environment to oversee diverse business facets.
Affordable pricing: Compared to other CRM systems, Zoho CRM offers affordable pricing plans, making it a good option for small businesses or startups.

User reviews

A user praised Zoho CRM as a “comprehensive CRM software that empowers Businesses“. This highlights Zoho CRM’s extensive features and its ability to enhance business operations, positioning it as a strong Agile CRM alternative.

Cons

User-friendliness: Zoho CRM’s interface can be a bit complex and cluttered, making it difficult to navigate.
Limited customization: While Zoho CRM does offer some customization options, these are somewhat limited compared to other CRM systems.
Slow Response Rates: Some users have reported slow response times from Zoho CRM’s customer support team.

6. Bitrix24

Here’s another amazing sales CRM software for small businesses and startups. With Bitrix24, you get sales pipelines, chats, email marketing, lead management, automation, and more. It’s easy to integrate and manage invoices with Bitrix24, which also supports multiple currencies.

Features

A deep dive into the key features of Bitrix24:

Multichannel marketing: Bitrix24 allows you to connect with your prospects and customers on multiple channels for a more comprehensive customer experience.
Live chat: You can embed live chat into your web pages so visitors can resolve their queries quickly.
Lead management: Customizable web forms, segmentation, and personalization all come together to help you nurture leads and convert them into customers.
Sales Intelligence: With Bitrix24, it’s easy to calculate your ROI on campaigns, track your metrics, get performance analysis, and streamline various sales processes.

Pricing

Bitrix24 has five plans.

Free: The Free plan offers chat, calendar, knowledge base, tasks and project management, and more.
Basic: The Basic plan costs $61/month for an advanced web builder, advanced CRM, online store, and customer support.
Standard: The Standard plan starts at $124/month for advanced collaboration features, marketing tools, online document management, administration support, and more.
Professional: Bitrix24’s Professional plan is touted as their most popular one, starting at $249/month. You get full access to their task and project management features, X5 CRM, sales intelligence, HR management, and advanced marketing automation.
Enterprise plan: The Enterprise plan costs $499/month, has scalability options, Enterprise pack, advanced sales intelligence, multiple branch management, and more.

They also have an on-premise edition starting at $2,990.

Why Bitrix24 is a good alternative to Agile CRM

All-in-one toolset: Bitrix24 presents an extensive array of functionalities, encompassing CRM, project oversight, and team collaboration. This positions it as a multifaceted solution for enterprises aiming to optimize their workflows.
Efficient task automation: With its powerful automation features, the platform aids businesses in minimizing redundancy and enhancing operational efficiency.
Budget-friendly: With its complimentary tier, Bitrix24 emerges as an economical choice for fledgling businesses or startups mindful of their budget constraints.

User reviews

Bitrix24 is recognized for its Integration and Team Collaboration capabilities. This makes it an excellent Agile CRM alternative for businesses that value seamless integration and teamwork.

Cons

Learning curve: The platform’s interface can be complex and may require a learning curve for new users.
Customer support: Some users have reported that Bitrix24’s customer support could be improved.
Overwhelming features: The platform’s extensive features can be overwhelming for businesses that only require a simple CRM solution.

7. Freshsales

Freshsales is a unified CRM to help your business align marketing and sales team and manage interactions with potential customers. Freshsales is great for medium-sized businesses and startups.

Freshsales has an intuitive and easy-to-use interface, making it a great option for startups that don’t have the expertise, resources, and funds needed to train their employees on complex CRM solutions.

Features

Freshsales has a plethora of features, including:

Sales management: With Freshsales, you can automate sales campaigns through automated scheduling, deal tracking, interaction tracking and management, and follow-up workflows. Plus, Freshsales offers goals and milestones to help sales reps achieve their goals easily.
Deal management: Freshsales Freddy AI automatically recognizes high-value prospects and offers predictions on deal win probability. This helps sales reps and managers make informed decisions to drive revenue.
Profile enrichment: Automatically captures relevant information, including public information, to enrich lead profiles. The data is automatically added to the CRM.
Advanced filters: Automatic contact assignment to sales reps through filters and other criteria – a feature called ‘territory management’.

Pricing

Freshsales offers three plans.

Growth: The Growth plan starts at $9/month and offers contact management, sales sequences, deal management, and more.
Pro: The Pro plan starts at $39/month for multiple sales pipelines, time-based workflows, territory management, and up to 3,000 bot sessions/month.
Enterprise: The Enterprise plan offers advanced CRM customization from $59/month. With this plan, you get custom modules, AI-based forecasting insights, audit logs, and a dedicated account manager.

Why Freshsales is a good alternative to Agile CRM

Robust lead management: The platform offers robust lead management and sales pipeline tracking tools, helping businesses streamline their sales process and efficiently nurture leads until conversion.
Integration capabilities: Freshsales supports integration with email marketing and marketing automation tools, enabling businesses to enhance their marketing campaigns.
Real-time notifications: The platform provides real-time deal opportunity notifications, allowing sales reps to connect with clients promptly.

User reviews

A user on G2 emphasized that “Fresh Sales helps track your email/outbound messaging and engagement with the outside world!“. This focus on monitoring and managing communication with external parties sets it apart as a unique and effective Agile CRM alternative, especially for businesses that prioritize outreach and engagement.

Cons

Mobile app: Some users have reported that Freshsales’ mobile app could be more feature-rich and offer a smoother user experience.
Performance issues: Freshsales can be slow and sluggish at times, especially when working with large datasets or running complex reports.
Customer support: Freshsales’ customer support response time has been criticized by some users.

8. Copper

The next marketing and sales automation platform on this list is Copper. Copper’s inclusion in this list is because of its uniqueness: It directly integrates with Gail and helps you organize contacts, manage tasks, track sales, and more. It also helps you collaborate with others in real-time.

Features

Here’s a list of the key features of Copper CRM:

Google Workspace integration: Copper CRM seamlessly integrates with Google Workspace making it easy to get relevant information directly into Copper – including Google calendar meetings, Gmail activities, and more.
Integrations: Copper integrates with multiple apps to improve the overall features of the platform. Integrations include LinkedIn, Zapier, QuickBooks, Dropbox, PandaDoc, Calendly, and more.
Contextualized communication: Copper lets you instantly view complete information about your customers and their activities.

Pricing

Copper CRM offers four plans:

Starter: The Starter plan costs 129/month for 1,000 contacts, tasks, forms, and integrations.
Basic: The Basic plan costs $29/month for 2,500 contacts, Google Workspace integration, pipelines, contact enrichment, and team collaboration.
Professional: The Professional plan costs $69/month for 15,000 contacts, workflow automation, bulk email and templates, reporting, and integrations.
Business: The Business plan costs $134/month for unlimited contacts, email sequences, drip campaigns, website tracking, lead scoring, and LinkedIn integration.

Why Copper is a good alternative to Agile CRM

G Suite integration: Copper offers a comprehensive CRM solution that integrates seamlessly with G Suite, allowing businesses to manage their customer relationships directly from their email inbox.
Project management tools: The platform provides robust project management tools, helping businesses streamline their workflows and improve efficiency.
Multi-channel communication: Copper supports multi-channel communication, enabling businesses to interact with customers across various channels from a single interface.

User reviews

A G2 user described Copper as “The right app for juggling many moving parts!“. This highlights Copper’s ability to handle complex tasks and processes, making it a viable Agile CRM alternative.

Cons

Pricing structure: The platform’s pricing structure may be a bit steep for small businesses or startups with limited budgets.
Mobile app limitations: Copper’s mobile app lacks some of the functionality of the desktop version.
Limited customization: Copper’s customization options may be limited compared to other CRM solutions.

9. Salesforce

Salesforce offers a lot of products. Since this list concerns affordable alternatives for small businesses, we’ll focus on ‘Salesforce Business CRM’.

While other Salesforce products may be too expensive for small businesses, this particular product is designed especially for SMBs and startups. Let’s dive in.

Features

Forecasting: Salesforce offers real-time sales forecasting to help your sales reps and managers stay ahead of the curve. Get reports, forecasting, and insights based on customized duration.
Social insights: With this feature, you get complete social media engagement insights to help you take decisive actions.
Lead generation and management: Salesforce offers a suite of tools to help you convert leads into paying customers.

Pricing

Salesforce small business CRM offers four plans:

Essentials: starts at $25/month
Sales Professional: starts at $75/month
Service Professional: starts at $75/month
Pardot Growth: Starts at $1,250/month

Why Salesforce is a Great Alternative to Agile CRM

Robust functionality: Salesforce offers a comprehensive suite of features that cater to all aspects of customer relationship management, including sales, service, marketing, and more. It’s a versatile CRM tool that can handle complex business processes.
Personalization: With its wide customization opportunities, Salesforce allows companies to mold the platform in alignment with their unique requirements.
Advanced analytics: Salesforce provides powerful analytics tools that can help businesses gain insights into their customer data and make informed decisions.

User reviews

A reviewer on G2 stated that “Salesforce is power“. This reflects Salesforce’s robust and powerful features, positioning it as a strong Agile CRM alternative.

Cons

Complexity: Salesforce’s extensive features and customization options can make the platform complex and difficult to navigate for beginners.
Cost: Salesforce can be expensive, particularly for small businesses. The cost increases with the addition of more advanced features and users.
Setup duration: Initiating Salesforce might demand a considerable amount of time, particularly for enterprises with intricate requirements.
Skill acquisition: To exploit the full potential of Salesforce’s functionalities, users might necessitate specialized training, which can extend in duration and expense.

10. Apptivo

Apptivo is a comprehensive CRM platform to help you grow and scale your business easily. It’s simple, customizable, and even offers mobile CRM functionality.

Features

Here’s a deep dive into the key features of Apptivo.

Lead management: Apptivo offers lead conversion, lead scoring, follow-up management, and sales funnel to help you convert leads into customers.
Contact management: Apptivo’s contact management feature helps you manage all your contacts in one place.
Opportunities planning: With Apptivo, you can easily track sales opportunities in your pipeline and convert them into earnings.
Territory management: Apptivo makes it easy for you to create custom territories and sales strategies based on geographic locations.

Pricing

Apptivo offers four plans:

Lite: The Lite plan costs $15/month for 100 custom fields, 25 workflows, 8 custom dashboards, and 24/7 customer support.
Premium: The Premium plan starts at $25/month for 46 apps, 250 custom fields per app, 75 workflows, 25 custom dashboards, and 3rd party service integration.
Ultimate: The Ultimate plan costs $40/month for 150 workflows, 50 custom dashboards, 150 workflows, email sequences, SMS, CPQ, and more.
Enterprise: The Enterprise plan offers 500 custom fields, custom integrations, SLA, dedicated customization, white labeling, and an account manager.

Why Apptivo is a Good Alternative to Agile CRM

Intuitive design: Apptivo boasts a straightforward and easily navigable interface, simplifying CRM task management for users.
Budget-conscious pricing: Apptivo’s pricing structure stands out as more economical than numerous other CRM solutions, positioning it as a favorable option for small to mid-sized enterprises.
Versatile connectivity: Apptivo supports seamless integrations with a range of external applications, such as Google Workspace and Office 365, amplifying its utility.

User reviews

A user praised Apptivo for its training support and customer service team, stating, “I liked Apptivo CRM training support and customer service team.” Apptivo is a great Agile CRM alternative, especially for businesses that value excellent customer support.

Cons

Limited advanced features: While Apptivo offers a range of basic CRM features, it may lack some of the advanced features provided by other CRM platforms.
Performance issues: Some users have reported occasional slow performance and downtime.
Learning curve: Despite its user-friendly interface, there can be a learning curve when first starting with Apptivo, particularly for users new to CRM systems.

11. Nutshell

Nutshell is an all-in-one marketing and sales CRM for SMBs, and mid-level companies. With Nutshell, you get sales automation, email marketing, team collaboration, and pipeline management.

Features

Sales automation: Nutshell lets you automate your sales process with ease, and also helps customize pipeline triggers.
Email marketing: With Nutshell, you can automate and personalize email sequences using pre-built email templates. Nutshell also offers email sync so that you get all your emails in one place.
Team collaboration: Nutshell lets you stay notified of everything that needs attention through tagging and mobile alerts.
Contact management: Nutshell helps you store your contacts, notes, and conversations in one place so that everyone can access the same updated information.

Pricing

Nutshell offers five plans.

Foundation: This plan starts at $19/month for contact management, email & calendar sync, activity reminders, sales reporting, and more.
Growth: Perfect for small teams, this plan starts at $32/month for activity and email reports, sales quotas, and more.
Pro: Nutshell Pro starts at $49/month for sales automation, email sequences, funnel and forecast reports, and more.
Business: This plan offers unlimited Nutshell seats for $67/month and offers increased pipelines, unlimited notetaker usage, audit logs, and more.
Enterprise: Starts at $89/month for unlimited pipelines, unlimited custom fields, API support, and other advanced features.

Why is Nutshell a Good Alternative to Agile CRM?

Simplicity: Nutshell stands out for its intuitive design and straightforward functionality, ideal for companies venturing into CRM systems for the first time.
Cost-effective: With its budget-friendly pricing tiers, Nutshell remains a viable option for small to mid-tier enterprises.
Customizable pipelines: Nutshell offers customizable sales pipelines, allowing businesses to tailor their sales processes to their specific needs.

User reviews

Nutshell is described as a “Great, easy-to-use CRM for small businesses and small teams.” This makes it an ideal Agile CRM alternative for small businesses and teams that need a simple and easy-to-use CRM tool.

Cons

Search functionality: Some users have reported that the search functionality can be improved for ease of use.
Mobile app limitations: While Nutshell offers a mobile app, some users have noted that it has limited functionality compared to the full browser version.
Data import issues: Some users have reported issues with data not transferring over from their old CRM, leading to some data re-entry.

12. Nimble

Nimble is an excellent CRM for small businesses and solopreneurs who want a simple yet intuitive CRM to manage customer relationships. Nimble integrates seamlessly with popular tools and social platforms, helping you stay organized and connect with customers.

Features

Contact management: The platform lets you manage your contacts, email history, and social media interactions in one place, allowing you to create detailed customer profiles.
Social selling: You can integrate your social media platforms — LinkedIn, Facebook, and Twitter — with Nimble and stay on top of customer conversations.
Pipeline management: Nimble lets you manage deals and sales pipelines with a simple drag-and-drop interface, offering a clear overview of your progress.
Email tracking: You can track email opens, click rates, and other important marketing metrics to optimize your follow-ups.

Pricing

Nimble offers one pricing plan that costs $24.90 per user per month with annual billing. You can use every Nimble feature, including automation workflows, calendar syncing, 25,000 contact records, custom fields, social media signals, email tracking, task reminders, and more.

Why Nimble is a good alternative to Agile?

Ease of use: Nimble is designed with simplicity in mind, making it easy for users to get started and manage customer relationships without steep learning curves.
One plan: Unlike Agile, Nimble offers a single plan which may appeal to some users. The straightforward pricing system keeps things simple.
Social media integrations: Nimble is one of the best at integrating with social media platforms, and can be a good fit for teams with more social media marketing.

User reviews

One user says Nimble is “invaluable for my business,” and that “it ticks every box” for her.

Cons

Limited advanced features: Though Nimble offers an array of well-made basic features, it may lack the depth needed for more advanced marketing and sales teams.
Storage limitations: The 10 GB storage cap on their popular Business plan may be restrictive for teams handling large amounts of data and media.

13. ActiveCampaign

ActiveCampaign is best for businesses looking to combine email marketing with advanced automation and CRM.

Features

Email marketing: ActiveCampaign lets you create personalized, automated email campaigns with its drag-and-drop email editor.
Automation: You can create complex automation workflows for lead nurturing, prospect management, and follow-ups.
Sales pipelines: ActiveCampain offers sales pipelines, automated deal updates, and other essential features to help you focus on building strong customer relationships.
Landing pages: ActiveCampaign offers customizable landing page templates so you can create high-converting landing pages and generate leads for conversion.
Customer experience automation: You can combine email, live chat, SMS, and other channels to deliver a consistent customer experience tailored to individual behaviors.

Pricing

ActiveCampaign offers four plans:

Lite: Starts at $15/month for 1,000 contacts and marketing automation, site tracking, social media tools, and newsletters.
Plus: Starts at $49/month for 1,000 contacts and database syncing custom email designs, conditional content, sales automation, advanced subscription forms, and more.
Pro: Starts at $79/month for 1,000 contacts and split automation, predictive sending, customer attribution, and training sessions.
Enterprise: Starts at $145/month for 1,000 contacts and uptime SLA, custom CSS and HTML, and premium phone support.

Why ActiveCampaign is a great alternative to Agile CRM

Best-in-class automation: ActiveCampaign’s powerful automation builder allows you to create sophisticated workflows with ease.
Scalability: ActiveCampaign’s plans grow with your business needs, whether you’re a startup or a scaling enterprise.
Extensive integrations: ActiveCampaign integrates with over 850 tools, ensuring it fits seamlessly into your existing tech stack.

User reviews

One user states ActiveCampaign has an excellent “quality-price ratio” and that it offers “almost everything we need to manage from the marketing perspective.”

Cons

Steep learning curve: While ActiveCampaign is touted as one of the best automation builder, it does come with a learning curve. Many users find the builder overwhelming at first, with many requiring additional training.
Expensive: Costs escalate significantly as your contact list grows.

14. Keap

Keap, formerly Infusionsoft, is a robust CRM designed for small businesses. Keap being a versatile tool that combines CRM, email marketing, and automation, is regarded as a great Agile CRM alternative by many users.

Features

Lead management: Keap lets you track, organize, and manage leads with an intuitive pipeline view, ensuring you never miss a follow-up.
Email marketing: Keap also lets you create email campaigns using pre-built templates and advanced segmentation.
Invoicing and payments: With Keap, you can manage and send invoices and accept payments directly from the application. You can also book meetings easily with Keap’s built-in scheduling tool.

Pricing

Keap has a sliding-scale pricing model and only one plan. Here’s the breakdown:

For 1,500 contacts: $249/month
For $6,500 contacts: $369/month
For 11,500 contacts: $441/month
For 26,500 contacts: $585/month

Why Keap is a good alternative to Agile CRM

Omnichannel marketing: Keap combines email marketing, payments, automation, sales pipelines and CRM in one platform, making it a versatile tool for small businesses.
Integrated payments: Unlike Agile CRM, Keap enables users to send invoices, accept payments, and manage transactions with ease.
Powerful automation: Keap’s automation is simple yet powerful and allows users to create complex workflows that save time and improve productivity.

User reviews

One user boasts Keap’s feature set, calling it “a great CRM at a reasonable price.” He also lauded Keap customer support, saying, “Another nice thing about Keap is they value the end user’s opinion.”

Cons

Expensive: Keap’s entry-level pricing starts at $249/month, already making it an expensive software for startups and SMBs with a smaller budget.
Learning curve: Mastering all of Keap’s features may take time, especially for users who are unfamiliar with CRM systems.

Conclusion

Having a bad CRM can have detrimental effects on the progress (and profits) of your business. It is better to research well and choose a small business platform that fits your company’s needs.

If Agile CRM does not cut it, the 14 Agile CRM alternatives mentioned in this blog post are excellent contenders.

For small businesses, EngageBay is among the best Agile CRM alternatives: it offers a 360-degree view of your customers, has excellent customer support, and is easy to use.

The best part?

It’s quite affordable — even the Pro plan with unlimited features costs under $100.

Frequently Asked Questions

What is Agile CRM?

Agile CRM is a comprehensive customer relationship management (CRM) tool that combines sales, marketing, and service capabilities into one platform.

It offers features like contact management, lead scoring, email marketing, web analytics, and helpdesk. Agile CRM is designed to help businesses manage customer relationships more effectively and streamline their sales and marketing processes.

What is Agile CRM’s Pricing?

Agile CRM offers a free version for up to 10 users. For more advanced features, they offer three paid plans: Starter, Regular, and Enterprise.

The Starter plan costs $14.99 per user per month, the Regular plan costs $49.99 per user per month, and the Enterprise plan costs $79.99 per user per month.

Is Agile CRM suitable for SMBs?

Yes, Agile CRM is suitable for small to medium-sized businesses (SMBs). It offers a range of features that can help SMBs manage their customer relationships, sales, and marketing efforts more effectively.

Additionally, Agile CRM’s pricing structure, which includes a free version and various tiered pricing plans, makes it a cost-effective solution for SMBs.