A positive customer experience is the foundation of every successful business, as this blog’s customer experience quotes prove. It’s so essential to a company’s growth it should be one of the top priorities.
This is more than just about dazzling your customers with smiling salespeople and offering significant discounts. Exceptional customer experience encompasses everything from the first time a prospect interacts with your business via your website, social media handles, or blog to signing a contract with you and renewing it year after year.
Customers want more than just great products; they want to feel like they are also vital to you. In this blog post, we have compiled a handful of inspiring quotes on customer experience from some of the top influencers in the world.
Take a look and share the ones you like best.
1. “95% of millennials say their friends are the most credible source of product information.”
— Jay Baer, Keynote speaker and podcaster
2. “If you help someone, you may create a customer for life.”
— Jay Baer, Keynote speaker and podcaster
3. “Start building an email list of people you can build relationships with.”
— Donna Moritz, Digital content strategist
4. “Try to think of your customers like family and treat them accordingly.”
— Jessica Mack, writer and content strategist
5. “Keep customer care internal, recruit people who live and breathe your brand, and who genuinely care about helping people.”
— Jessica Mack, writer and content strategist
Empower your CRM strategy with the wisdom of industry experts – learn from the best quotes on customer relationship management.
6. “Customers, whether millennials or baby boomers prefer experiences to products.”
— Robert Rose, keynote speaker and author
7. “Service is the new social. Exemplary customer service will never go out of style.”
— Mari Smith, Facebook marketing expert
Exceptional customer service can make your customers feel involved and trust your brand.
According to the customer service survey conducted by Dimensional Research, 52% of customers are always willing to make an additional purchase from a company that offers good customer service.
Read our detailed article on the most effective customer management strategies to transform your business.
8. “Address the questions of your clients and prospects or someone else will.”
–Marcus Sheridan, author and speaker
9. “Whoever owns the voice of the customer owns the marketplace.”
— John Spense, International keynote speaker
10. “Start with customer experience and work your way backward to technology.”
— Robert Rose, keynote speaker and author
11. “Anyone who ‘touches’ the customer directly or indirectly has potential to contribute to their company’s sales efforts.”
— Bernie Borges, VP Global Content Marketing @iQor
12. “Focus on how to be social, not on how to do social.”
— Jay Baer, keynote speaker and podcaster
Isn’t that thought-provoking?
Social media is not just about posting insightful content. The larger goal is to connect with the audience on a personal level.
Watch this video of Jay Baer by Emplifi, where he talks about how to be social on social media.
13. “If you just help your customer, or help your buyers buy, and answer the questions that they have in that journey, then you can really succeed.”
— Michael Brenner, author and keynote speaker
14. “True utility happens in the moment of need. Not the brand’s moment of need, but the consumer’s moment of need. If you can meet that need when the customer needs it met, you are on to something big.”
— Mitch Joel, entrepreneur and writer
15. “Involve your customers in your brand as much as possible, have fun, and treat them as you would treat a friend.”
— Jessica Mack, writer and content strategist
16. “The elevation principle is the process of meeting the core desires of prospects and customers by helping them solve their basic problems at no cost.”
— Michael Stelzner, founder of Social Media Examiner
17. “Delight audiences with content-driven experiences.”
— Robert Rose, keynote speaker and author
18. “People want valuable insight, access to great people and recognition before they want products and services.”
— Michael Stelzner, founder of Social Media Examiner
19. “People love to be recognized and feel that they matter. Recognize them for engaging.”
— Mari Smith, Facebook marketing expert
20. “Customers will punish brands without social customer care.”
— Augie Ray, Research director at Gartner
21. “People trust people more than they trust institutions.”
— Chief marketing officer at Pendo.io
22. “Your company must become customer-obsessed. You need to have a deep knowledge of and engagement with your customers.”
— Travis Wright, keynote speaker
23. “Video humanized a brand, opening the door of connection between business and consumer.”
— Rebekah Radice, co-founder of BEIL.LA
24. “Content isn’t king; the customer is. Don’t be mobile-first; be customer-first. Work on customer-centricity before digital transformation.”
— Augie Ray, research director at Gartner
25. “You can’t push your sales messages on your fans too often.”
— Andrea Vahl, social media consultant and speaker
26. “A winning brand is one that touches you in a beautiful way. It stops you in your track, makes you think and leaves you in a better place.”
— Joanna Lord, chief marketing officer at Reforge
27. “People want to know us. They want to know who’s behind these ideas, who’s behind these products. They don’t care anymore about a logo or a jingle.”
— Mark Schaefer, author, speaker, and podcaster
28. “If you take a sincere interest in others, they’ll take a real interest in you.”
— Rebekah Radice, co-founder of BEIL.LA
As per Gladly’s customer experience survey (2018), 68% of customers say they’ll pay more for excellent customer service brands.
Isn’t that something?
29. “Know your audience. And I don’t mean make assumptions about your audience, I mean go out and spend time with them, talk to them, get their feedback. Do polls, do surveys, so smart research, know who they are, and serve them.”
— Kristina Halvorson, owner of Brain Traffic
30. “If people like you, they’ll listen to you. But if they trust you, they’ll do business with you.”
— Kim Garst, business strategist
31. Persuasion is a powerful concept that can be used for good but can also cross the line into coercion.”
— Kevan Lee, writer, advisor, and entrepreneur
32. ” Enrich people’s lives. When they need you, be ready.”
— Kevan Lee, writer, advisor, and entrepreneur
33. “When you just give in a genuine way, people know it and it’s an expression of care for them.”
— Mari Smith, Facebook marketing expert
34. “A large part of this relationship marketing concept is allowing yourself to be a little bit vulnerable and let people in.”
— Mari Smith, Facebook marketing expert
35. “A thrilled customer is the most potent marketing asset your organization can leverage.”
— John Jantsch, author and speaker
36. “Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.”
— Jonah Berger, Wharton professor, speaker, consultant and author
You undoubtedly have an excellent customer service team if your customers refer your products or services to their peers, friends, and family.
Word-of-mouth not only helps increase your sales but is a significant factor in enhancing your brand awareness and identity.
As per a customer service survey by Qualtric, consumers who label a company’s service “good” are more likely to recommend the company to others.
250 Marketing Quotes From Top Influencers — You’ll Love These
37. “Give the appearance of somebody who is conversational, connected and caring.”
— Mari Smith, Facebook marketing expert
38. “If you aren’t using social media, you are creating language barriers with your audiences.”
— Pam Moore, keynote speaker, author, storyteller and podcaster
39. “No matter the medium or method, giving is the timeless smart cut for harnessing super connectors and creating serendipity.”
— Entrepreneur and journalist
40. “If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the Internet, they can each tell 6,000.”
— Jeff Bezos, founder of Amazon
41. “Actively listen and respond to customers. Don’t sound like a robot or reading from a script.”
— Stacy Sherman, keynote speaker and author
42. “Customer service shouldn’t be a department, it should be the entire company.”
— Tony Hsieh, former CEO of Zappos
43. “There is only one boss: the customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”
— Sam Walton, American retail magnate and founder of Walmart
44. “The key is to set realistic customer expectations, and then not to just meet them, but to exceed them – preferably in unexpected and helpful ways.”
— Richard Branson, founder of Virgin Group
45. “You’ve got to start with the customer experience and work back toward the technology”
— Steve Jobs, co-founder of Apple
46. “Revolve your world around the customer and more customers will revolve around you.”
— Heather Williams, songwriter
Read also: 58 Thought-Provoking Business Growth Quotes
Wrap Up
We hope that was a good collection of customer service quotes.
We have many other collections of quotes like this, so take a look:
- The Most Amazing and Actionable SEO Quotes
- 50+ Grant Cardone Quotes That Will Drive You To Success
- 40 Social Media Marketing Quotes for Today’s Business Environment
- The Best Quotes From Seth Godin, the Modern Marketing Guru
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